It feels like not too long ago that the idea of marketing your business online all by yourself, using just a few minutes of free time you shaved from your lunch break each day, seemed feasible.
Check out these eight tips that will help you plan a killer content marketing strategy that will attract readers and drive leads to your website.
A whitepaper is like a blog post, except there’s more to it. It’s longer, it includes more in-depth research and expert opinions, and it often has graphical elements to make it more eye-catching and engaging.
If you’re trying to use content marketing to lock in a sale from one individual consumer, that’s a relatively easy task. Selling to a business is tougher, however.
No matter what the medium, the greatest inherent challenge in marketing your business has always been the same – standing out from the crowd.
Here are twelve tips to help you pitch and write a killer guest post.