business telephone

New Media Expo 2014: QR Codes Kill… Kittens? Scott Stratten #NMX

Day 2 of New Media Expo 2014 from the Rio is underway with morning keynote speaker Scott Stratten, president of UnMarketing, discussing the topic of QR codes and marketing strategies in general during his presentation “QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees and Drive Your Business into the Ground.”

What drives more traffic to mobile applications?

The rate at which users are moving to mobile engagement over traditional web browsing is fast increasing. However, the content that resonates with consumers the most has strong social ties, especially when it comes to mobile applications.