What kinds of conversations do you have regularly in a typical day? Chances are they break down into three very specific categories
The Socially Enabled Enterprise
Kicking off the second day of the roundtable portion of the Social Shake-Up Conference in Atlanta, a group of industry leaders gathered to explain how companies can truly become socially enabled organizations.
Networking in the new economy
Networking has always been a long standing pillar of a successful career, but the business world has changed, meaning the world in which we meet people has as well.
A few tips to get your business started on Vine
Vine is a great feature that can help your company’s Twitter account stand apart from all the rest.
Facebook's marketing features set to change
Facebook’s marketing features will change later this year.
How to use social media for customer service
Providing customer service over social media can help your small business enhance its reputation.
LinkedIn can help you promote your professional events
One of many effective marketing strategies for small business is to use LinkedIn for greater networking capability. The site allows professionals to make connections, advertise job openings, and look for other openings in their fields.
Revamped Twitter offers new features for small business marketing
Twitter has relaunched its Twitter For Business site, according to Marketing Land, giving it a new design and additional content geared toward helping businesses build social media marketing presences.
How to market your business with Foursquare
Foursquare is a popular social network that can help market your business. Consider the following tips so that you can reach new customers online.
Are hashtags coming to Facebook?
Facebook might be using hashtags soon, so small business owners must prepare their marketing strategies accordingly.
3 tips for teaching your employees to use social media
The importance of social media marketing is beyond dispute. In the last few years, there has been a voluminous amount of research supporting the belief that businesses that use social media outlets and viral marketing campaigns have significant advantages over those that don’t.
Getting the most out of your Facebook brand page
Most companies understand that social marketing is a crucial part of spreading the word about their business and attracting new customers.
Social networks popular ways to promote products
The majority of consumers still find products and companies through internet search, but that dominant position is being chipped away at by social media outlets like Facebook and Twitter.
Facebook’s new Page Notifications feature helps brands reach their followers
The benefits of branding your business through social engagement online are expansive, with millions of consumers who use the web each day.
Twitter improves the traditional tweet, adds gender targeting options
Twitter’s structure is built to allow users to share content with their unique network.
LinkedIn brings video advertising to its ad feature
As a business owner, it’s important that you remain abreast of evolutions in lead generation marketing and various other marketing strategies for small business operations.
Tips for getting the most out of LinkedIn endorsements
Professional social network LinkedIn recently unveiled a new feature called Endorsements that allows users to write short recommendations for people and businesses, according to TechCrunch.
The essentials of Facebook marketing
Facebook has more than 900 million active users, and companies can use this social network to increase their outreach. However, it’s important to realize how to use social media to your advantage – failing to do so could damage your business’ success.
Facebook launches attack on like-jacking
In an attempt to protect lead generation marketing efforts on Facebook, the social media company recently launched a campaign of its own geared toward cracking down on scammers who use malware to generate phony likes.
The power of Instagram and Pinterest continues to impress marketers
Social media has quickly become an essential part of marketing, and you would be wise to use as many networking systems as possible for branding your business.
SEOmoz bolsters its offerings with software acquisition
Recently, social media and search engine optimization (SEO) have become more integral to online branding and advertising.
Look beyond Facebook metrics to understand the network’s marketing benefits
I have discovered that, beyond all of the hype and criticism, marketing my business through social media services like Facebook, Twitter and LinkedIn has serious advantages.
Spend Less Than 5 Minutes a Day on Social Media
There are three ways you can deal with Social Media:
1. Ignore it
2. Get sucked into its bottomless pit of time-drain
3. Get involved and be smart about it
5 Ways to Excel in Social Media
Ok, we’ve all seen it…those social media faux pas, and whiney and desperate posts to “like” and “follow” someone and their business. For anyone who understands it’s
