You’ve finally started that startup you’ve been talking about doing, and you’ve even moved the idea from the confines of your mind into a concrete garage. Maybe you’ve grown, and you’ve even got a whole space for yourself. Your company is growing, and with it, your content. The first question you’ve had to ask yourself, as a creative director though, is: how do I get my content out there?
How to use your personal network to grow your business
If you’re a new startup or small business, chances are you don’t have a large budget for marketing your business. If this is the case, how are you supposed to compete with the established players in your space with their brand recognition and hefty marketing budgets? The answer may lie in a phrase that is rapidly entrenching itself in the Silicon Valley lexicon.