Marketing

In-depth training guides, long form content articles and blog posts from the Cox Business team and ambassador community.

How to adopt a growth hacker’s mindset

If you’re a new startup or small business, chances are you don’t have a large budget for marketing your business. If this is the case, how are you supposed to compete with the established players in your space with their brand recognition and hefty marketing budgets? The answer may lie in a phrase that is rapidly entrenching itself in the Silicon Valley lexicon.