Martin Jones

Martin Jones is a Senior Manager and Editor for CoxBLUE at Cox Business covering business technology, tech trends, news, and related interests including enterprise, small business, healthcare, hospitality, education and more.

How to brand your Twitter account

Many professionals rely on social media for branding purposes. Whether using a networking site to encourage engagement or lead prospective buyers to an ecommerce site, the platform used often plays a significant role in the sales cycle.

Are you a good entrepreneur and leader?

Branding your business in a complex industry can be taxing if you’re a startup company. It’s important to remain committed to developing your corporate and public image, as these characteristics are often what help you attract top talent.

3 examples of SEO “worst practices”

There are numerous articles on the web that offer search engine optimization tips to help improve your standing online. While many of these publications suggest that SEO can be done in a few simple steps, the truth is the practice requires constant attention.

Direct mail is still worthy of your attention

The marketplace was once a simpler space. Marketers reached out to buyers and told them about the products and services they had to offer, and consumers sat back and waited for these brands to speak with them directly.