The Intersection of Business and Technology – Powered by Cox Business
With their relatively small reach and limited resource pool, many small businesses struggle with marketing.
Although the internet has made it possible for companies to reach customers on the other side of the planet, the importance of local marketing remains crucial for businesses hoping to expand their revenues.
These days, every business understands the importance of search engine optimization (SEO).
Here are some tips on how to improve your company’s Google+ marketing efforts.
Business owners follow search engine optimization tips closely, but often neglect to spend as much attention on their search engine marketing efforts.
Google unveiled its latest Panda algorithm update last week. The update will be the twentieth Panda refresh, and it will impact 2.4 percent of English search queries over the next few days.
As a business owner, marketing my business is a priority. Without a clearly defined and well-developed strategy, my competition may swoop in and claim the attention of my target audience.
The internet is a veritable gold mine when it comes to marketing strategies for small business.
Did you know that videos are about 50 times more likely to show up on the first page of Google search results than a simple text item?
Many professionals rely on social media for branding purposes. Whether using a networking site to encourage engagement or lead prospective buyers to an ecommerce site, the platform used often plays a significant role in the sales cycle.
No matter how you look at lead generation marketing, you need to consider using the web for future campaigns and programs.
I just wanted a simple form on my website. How hard could that be? How expensive? I started with a Google search: “web form” – 201 million results.
Being social media savvy doesn’t mean finding the right content to post should be difficult. Here are some ways you can gather content