If you’ve been an active entrepreneur for the last two decades, you’ve no doubt noticed that your relationship with customers has changed.
Women’s Startup Lab founder Ari Horie on the keys to startup success
Ari Horie comes from modest beginnings.
Cross-network social marketing #Demand14
As the first day of Demand Success 2014 neared its end, HootSuite’s Sandy Pell led a discussion about social media and its ties to brand equity.
Pitching journalists in the social media era #Demand14
Many companies rely on media coverage for expanding their reach.
Notes on a scandal with Judy Smith – #Demand14
Demand Success 2014 came to a close with a presentation from Judy Smith, the CEO of Smith & Company and a crisis management expert.
So there’s an empty space in your content calendar…
Content is a key part of marketing your business online, which is why you need to publish something every day.
Cox Business Barometer Survey Results
Cox Business conducted a survey of more than 600 U.S. small business owners. The survey, conducted in late April, has just been released to coincide with National Small Business Week, May 12th-16th.
Tips on starting your business from someone who’s been there
It’s hard to know what to focus on when you’re starting a business.
Content marketing strategies that stand the test of time – Marcus Sheridan #SMMW
There’s a wide world of marketing material out there today, and you need to make sure yours sticks out from the crowd.
Michael Stelzner speaks on the 7 latest trends in social media marketing
It’s been well established at this point that social media represents a powerful tool for marketing your business. But have you thought specifically about why?
Focus On Business – A conversation with Cool-jams CEO and founder Anita Mahaffey
In a recent conversation, the CEO and founder discussed her business’s marketing efforts, employee retention strategies and how to make customer complaints work for you.
5 tips for pitching your start-up to investors
Cox Business and Inc. magazine will host Get Started Omaha on April 24, 2014 at the Holland Performing Arts Center.
How Alan Schaaf made Imgur a hot commodity
Some entrepreneurs spend years trying to find inspiration that’ll lead them to success.
On This Day In Business – Spalding Starts Its Sports Empire
Two men started a chain of events that would change the course of sports business forever on Feb. 3, 1876.
Taptl founder Jeremiah Patterson knows importance of technology in all areas of business
There is almost no aspect of the modern business that’s independent of technology.
Make content marketing about quality, not quantity
Instead of focusing on quantity of content produced, you may want to think about quality.
Are great leaders born or made?
If you have an idea for a small business – or you’re working hard to improve your company’s situation – it’s going to require strong leadership at the top in order to improve efforts at marketing your business.
What you can learn from GRACESHIP’s Emily Gimmel
There isn’t an universal path to opening your own business.
Inside Business – Entrepreneur Tim Petree on recruiting, marketing and blogging
Tim Petree is one example of a small business owner who’s used social media as a candidate engagement tool in recruiting.