Dominating the local search game
We know it’s critical to rank highly, if not at the top, of local search rankings, so here’s how you can get your small business to beat out the local competition in the quest for that top spot.
The Intersection of Business and Technology – Powered by Cox Business
We know it’s critical to rank highly, if not at the top, of local search rankings, so here’s how you can get your small business to beat out the local competition in the quest for that top spot.
It wasn’t long ago that mobile marketing was more likely to refer to door-to-door salesmen than to mobile devices, but that is clearly no longer the case.
Typically, when you think today about the potential for massive success in the mobile application market, your thoughts center around apps marketed directly to consumers.
Here are five keys for successful mobile marketing strategies
Many small business owners rely on mobile marketing strategies to help their companies flourish.
Mobile gadgets provide smartphone and tablet users access to a vast assortment of information. People commonly use these devices to access the internet, play music, watch videos and much more, and business leaders can invest in mobile marketing strategies to reach their target audiences.
With pockets stuffed with smartphones and tablets poking out of bags, consumers are engaging with brands in an ever-more mobile fashion.
Social media already comprises a large role in many companies' viral marketing campaigns, mobile marketing strategies and increased engagement efforts, but according to several recent studies, it is expected to rise dramatically over the next five years.
Before the holidays officially start – before shoppers pile into stores or surf the web looking for the best deals – is the time for businesses to market their holiday promotions and engage with their customers.
As companies adapt to the changing online marketplace, the importance of understanding the best strategies and practices for attracting potential customers becomes amplified.
Since the mainstream spread of smartphones, businesses have been looking for ways to use the devices to reach customers and convert leads.
Holiday shopping has changed significantly over the last few years.
Discovering lead generation techniques that provide swift results is the goal for many professionals today.
For business owners, mobile marketing strategies are essential for success.
Business owners who market their products to consumers directly need mobile marketing strategies that work.
Mobile marketing strategies often involve some kind of social media application or text message blast. But more unique visitors use map services on their mobile devices today, and your outreach efforts should take this consumer trend into consideration.
Here are some of the top applications on the market that small business owners should consider adopting.
Business owners who are tasked with developing mobile marketing strategies should consider recent data compiled in a Google survey.
Did you know that videos are about 50 times more likely to show up on the first page of Google search results than a simple text item?
Mobile marketing strategies have emerged as a particularly strong branding channel for companies and small businesses selling niche, luxury items.
They say a picture is worth a thousand words, but what’s a social media account based on images worth?
To reach a wider consumer base, professionals need to discover the channels that resonate most with people, and mobile marketing strategies can help.
Mobile marketing strategies can be simple or complex, in-depth or just graze the surface, but when professionals put their full effort into generating leads, they see their returns more swiftly.
The likelihood of going an entire day without using a mobile device is rare nowadays.
The rate at which users are moving to mobile engagement over traditional web browsing is fast increasing. However, the content that resonates with consumers the most has strong social ties, especially when it comes to mobile applications.
If your modern business is looking to gain the attention of consumers you may want to consider implementing mobile marketing strategies.
When conceptualizing mobile marketing strategies, it’s essential that you understand how local relevance and timing are key to converting mobile leads to buyers.
If you own a smartphone, you already understand how much these devices can impact daily life. When you wake up in the morning from the alarm set on your iPhone, you immediately interact with the electronic.
The steady and powerful adoption of mobile devices has changed the way the modern person interacts with the world around them.
When it comes time to launch a new product, you turn to traditional verticals to help get the word out.
It’s important to remain connected to coworkers, customers and investors in today’s digital era.
In June 2012, Google’s Pierre Far formally announced that the company recommends webmasters use responsive design features when developing mobile content.