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Chelsea Segal is the CEO of Targetwise. TARGETWISE empowers agencies, brands + marketers with results-oriented solutions that grow, nurture + maintain a social ecosphere.
Neutralizing all digital channels, we accelerate performance by applying data driven optimizationin real-time across a superior blend of mobile, video,display and email inventory. Converting the right people at the right time, we drive brand solutions, while securing optimal impact, engagement + results.
In an attempt to protect lead generation marketing efforts on Facebook, the social media company recently launched a campaign of its own geared toward cracking down on scammers who use malware to generate phony likes.
Facebook Inc. (FB) shares continued to decline in August 2012, marking their steepest drop on August 7, 2012, Bloomberg reports. This report comes days before the lifting of a ban on stock sales by some of the company’s biggest investors.
The explosion of both social media networks and the ever-mobile American worker and consumer has led to a blurring of lines between these two potentially powerful marketing initiative, and increased the importance of effective mobile marketing strategies.
If you own a smartphone, you already understand how much these devices can impact daily life. When you wake up in the morning from the alarm set on your iPhone, you immediately interact with the electronic.
When you first launch your own business, your main goal is profit. Without a steady revenue stream flowing in through your front door, all of your goals and aspirations won’t have the funding to succeed.
Job seekers want to earn positions at firms that push and challenge them to succeed. The business world constantly changes, and many professionals realize that in order to keep building a resume, they need to develop superior skills from the start.