#FitBiz: Exercise your connections
Ted’s Philosophy – “Life is not about waiting for the storm to pass… it’s about learning to dance in the rain.”In a connection economy, relationships are the new currency. If you want to continue to reach your customers in this hyper-competitive age of social media, your marketing needs to focus on building relationships. Your metrics need to expand beyond ROI to include ROR: Return on Relationship™. While ROI is simple dollars and cents, ROR is about people…including the value (both perceived and real) that will accrue over time through connection, loyalty, recommendations and sharing.
On Tuesday, April 14th, join Cox Business and Roanoke’s CoLab for a special event featuring nationally recognized social media expert and brand evangelist Ted Rubin. Engage with a panel of your peers to learn how you can make small changes to achieve the biggest impact for your small business by focusing on the value of connections.
Schedule of events
- 3:00pm Welcome remarks
- 3:15pm Keynote Speaker – Ted Rubin
- 3:45 – 4:30pm Expert Panel of local small business owners, moderated by Ted Rubin
- 4:30-4:45pm Q&A and Wrap
- 5:00pm Networking – wine & cheese reception
Registration is FREE but limited to the first 100 guests to RSVP via the link below.