Benefits of mobile marketing for small business

Among the host of new-fangled technologies in today’s consumer landscape that have shifted the way companies and small businesses have to handle their marketing efforts, one of the most prominent innovations is the ubiquitous smartphone.

3 tips for a mobile holiday promotion campaign

Before the holidays officially start – before shoppers pile into stores or surf the web looking for the best deals – is the time for businesses to market their holiday promotions and engage with their customers.